The other side of Bing using is organic traffic. Bing shows other results than Google by the same queries. But key factors of ranking are very similar: content’s relevance to keywords, domain authority, social signals, user behavior, page size and speed etc. Bing also use own autosuggest algorithm for better user experience.
The simplest way is to use similar stepss as in using Google Autosuggest Tool. When you optimize your page by exact keywords, you can expand sematic core by suggestion on search. It takes only 1-2 minutes, but you grow your opportunities in getting more traffic.
The professional way is using Bing keyword research tool or any alternative to that tool, that gives you search volume and competition level by keywords. The main problem in using Bing tools is long necessary registration.
It’s not a problem, if you have an registered account. But another way, if you have no goal to use Bing Ads in the future.
Great thing, that Bing search tool shows number of impressions, clicks, CTR and spent money in addition to search volume and average CPC data. But the another problem is a limited number of suggestions per keyword. In advanced options of Bing keyword research you can choose only 60 suggestions as a maximum.